Contemporary Showroom Design by L&A Design Group

COFCO Tianjin Showroom Building

Here it is, I have an impressive review about the showroom design. This showroom is a modern design, but the attractive one is the exterior architecture which is designed as a contemporary showroom architecture design. Feel curious about it? Then give it a break guys, check it out!

Recently I have got the information about the showroom architecture design which called the COFCO Tianjin Showroom. This impressive and attractive showroom is completed designed by Shi Xudong architect. This showroom is precisely located in East River District, Tianjin, China. Covers area for about 4192 square meters, this showroom was completed designed in 2010.

On 2009 COFCO (China National Cereals, Oils and Foodstuffs Corporation) Tianjin Group organized a competition for its Tianjin showroom. The brief called for facilities of a real estate sale house and a wine display club, offering a wine taste room for COFCO’s own brand -The Great Wall red wine. Precisely located at the junctions of two main streets, the winning scheme response to the grid city by an orthogonal folding structure, creating a dramatic image for the city.

In this showroom, the visitors are invited to the site via an intimate front plaza, arriving at the entrance lobby. The space sequence forms a spiral route from ground floor to the upper floors, through a series of display areas and informal meeting places; it is creating interesting spatial experience around the central atrium. The final climax of the journey is COFCO’S wine tasting room, located on a 15metre cantilever space on level 2, overlooking Tianjin’s mother river, the Hai River.

I guess that the COFCO’s brand image is also reflected on the detail design for the facade system. Each curtain wall unit is fabricated in hexagon shape with fritted pattern which is the architecture version for COFCO’s company logo. Two layers of the glass improve the thermal performance of the external wall, also allow artistic lighting devices install in between. The dual layer of fritted patterns creates dynamic effects when pedestrian’s viewpoint moving across the facade.

So, I think that the building is a fine contribution to Tianjin’s cityscape, by its strong concept, careful articulation as well as high quality construction finishes, that’s the fact. Well guys, it’s all that I have got. Thanks for the time you have spend, have a nice day!

Via

COFCO Tianjin Showroom Facade